She Scores
In June 2023, we saw a huge gap in the market in the football podcast space for women’s football, and therefore decided to set up She Scores – a multi-social platform which focuses purely on the inspiring journeys behind women in football.
Within the first 90 days of the She Scores Instagram being live, we managed to grow by over 14,500 followers, reaching over 13 million impressions.
Not only did we achieve such a huge reach, but also cultivated an engaged audience of women’s football fans from across the globe, with 47% of them being UK based and 13.8% located in the US.
The platform continues to reach a minimum of 2 million accounts every month, achieving over 5 million impressions, driving over 20,000 profile visits to the Instagram platform.
Since launching, we’ve collaborated with names in Women’s football that have played at the highest level in England, in the Women’s Super League, including Lily Woodham and Alex Hennessy, in order to produce the first episodes of the podcast.